YoWay: a location-based interactive storytelling experience


On the 25th – 26th of Abril the GTI participated in the 9th edition of NOVUM – the Festival of Science, Technology and Innovation of Barcelona. The event, which this year took place in the renewed Plaça de Les Glories, aims at bringing the general public closer to the science and research world. The event was attended by over 1000 visitors, especially families with children.

The GTI participated within the tent of BCNLab and conducted a pilot experiment with YoWay, a mobile-based game concept that mixes augmented spaces, interactive narrative, literature and urban sports. It features a series of interrelated missions by way of intrigue and mystery stories. The user resolves the mysteries by walking and listening to story fragments, and following clues that the story reveals to decide what new place to visit. For the occasion, our colleagues Quim Colas and Alan Tapscott, created a collection of three stories in which the player is transported to the Plaça de les Glòries in Barcelona in 1919 with the aim of solving a crime, as a thriller, while discovering the history of the area.

Among all the participants we drawn 10 entrances for the MIBA (Museu d’idees i invents de Barcelona).

YoWay has been developed by GTI in collaboration with Alquimia.